Artificial intelligence, or AI, has given us an amazing tool with ChatGPT and similar services. One has only to enter a topic, and a good-length blog or article is generated by the AI. There are a few issues with this, though–issues that could negatively impact your professional integrity and website visibility.
First, the content generated by ChatGPT and similar AI tools consists of ideas, phrases, and “facts” available online. Pulling all of this together, the AI tool generates a nice blog post or article. What if another person inputs the same topic as you? Well, the same content will be generated. You and any number of dentists can end up with the same articles. This means the content is not unique, but duplicate (published elsewhere online).